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Tag Archives: engagement
72 hours for PEACE: An exploration of crowdsourced creativity that engages the digital community
Guestblog post by Sveinung Skaalnes, Project Manager “72 Hours for CHANGE”, Hyper Island. He explains how the school, partners and its students uses today’s social web to crowdsource and create engagement in the community – all in the name of … Continue reading
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Posted in Charity, Communication, Inspiration, International PR, Marketing, PR
Tagged 72hPEACE, community, CP+B, create for change, crowdsourcing, engagement, hyper island
Five YouTube videos that take interactive engagement to a new level
A blog entry by PR consultant Adam Vincenzini, head of Digital at Paratus Communications. Adam is scheduled to give a talk on YouTube at Mynewsdesk’s event Mynewsday. The popularity and power of YouTube marketing is well documented.But just in case … Continue reading
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Posted in Branding, Guest blog, Inspiration, International PR, Marketing, PR, SEO, SEO PR, Social Media, Video, YouTube
Tagged adam vincenzini, digital marketing, engagement, guest blogger, pr, social media, youtube
Should Communicators and Clients Be Involved in an Agency’s Creative Process? Part One
The cooperation between advertising agency and company. How should it really work? We decided to let each side take turn discussing the subject and blog about it. Part One – the marketeer’s perspective. Part two the agency’s perspective. A blog … Continue reading
3 Comments
Posted in Advertizing, Branding, Communication, Customers, Marketing
Tagged advertising agency, collaborate, creative process, digital marketing, engagement, hyper island, Mad men
Should Communicators and Clients Be Involved in an Agency’s Creative Process? Part Two
The cooperation between advertising agency and company. How should it really work? We decided to let each side take turn discussing the subject and blog about it. Part One – the communicator’s perspective. Part two the agency’s perspective. Blog entry … Continue reading




















