Tag Archives: digital marketing

PR, Communication, and Marketing Trends 2012 – part 1

What’s in store for communicators, PR pros, and marketers in 2012? It’s that time of year again! It’s time for the PR, communications, and marketing world to look at the challenges and opportunities ahead. It’s time we determine what’s in … Continue reading

Posted by 27 Comments Posted in Branding, Communication, Facts and Figures, Inspiration, Marketing, PR, PR Insights, Social Media, Trends Tagged , , , , , , , , , , , , , , , , ,

Five YouTube videos that take interactive engagement to a new level

A blog entry by PR consultant Adam Vincenzini, head of Digital at Paratus Communications. Adam is scheduled to give a talk on YouTube at Mynewsdesk’s event Mynewsday. The popularity and power of YouTube marketing is well documented.But just in case … Continue reading

Posted by 1 Comment Posted in Branding, Guest blog, Inspiration, International PR, Marketing, PR, SEO, SEO PR, Social Media, Video, YouTube Tagged , , , , , ,

Marketing and Social Media: What should you be measuring?

A blog entry by Joanne Jacobs. Joanne is a en expert in social networking technologies. This is her view on measurability of campaigns in social media. What’s yours? The first thing you need to know when starting up a social … Continue reading

Posted by 1 Comment Posted in Facts and Figures, Guest blog, Marketing, Social Media Tagged , , , , ,

Enjoy ad:tech Singapore… from the comfort of your own computer.

On 16 and 17 June this year, we participated in one of Asia’s largest digital marketing exhibitions, ad:tech Singapore. The event attracted nearly 2000 people from across the continent and beyond for two highly informative and activity-filled days. Not only … Continue reading

Posted by Leave a comment Posted in Events, International PR, Marketing, PR Insights, PR Tips Tagged , , , , , ,

QR – A bridge between two worlds – Part 2: A strategy for QR codes

This blog post has been translated from a post written by Staffan Nilsson, author of the Swedish blog QR Sverige. Don’t miss part 1 of this blog. The previous post covered how QR codes can be used. I gave some … Continue reading

Posted by 2 Comments Posted in Guest blog, International PR, Marketing, PR Tagged , , , , ,