Tag Archives: creative process

Should Communicators and Clients Be Involved in an Agency’s Creative Process? Part One

The cooperation between advertising agency and company. How should it really work? We decided to let each side take turn discussing the subject and blog about it. Part One – the marketeer’s perspective. Part two the agency’s perspective. A blog … Continue reading

Posted by 3 Comments Posted in Advertizing, Branding, Communication, Customers, Marketing Tagged , , , , , ,

Should Communicators and Clients Be Involved in an Agency’s Creative Process? Part Two

The cooperation between advertising agency and company. How should it really work? We decided to let each side take turn discussing the subject and blog about it. Part One – the communicator’s perspective. Part two the agency’s perspective. Blog entry … Continue reading

Posted by 2 Comments Posted in Advertizing, Branding, Communication, Guest blog, Marketing, People Tagged , , , , , ,