Good morning! We’re starting off this week with some helpful facts and figures relating to Social Media for B2B companies, presented in this excellent graphic (click image for full size).
How could these facts affect B2B companies?
The concept known as Social Selling is particularly relevant to B2B sales. Here, it’s about who you know, what networks you work with, and which relationships you can leverage. But while this was usually done with the help of face-to-face meetings or conferences and seminars, in the last 5 years, social selling has been affected social media.